In the vast landscape of marketing, the pharmaceutical industry stands as a unique entity with distinctive challenges that hinder the complete digitalization of its marketing efforts. However, instead of focusing on the limitations, let’s...
In today’s digital age, connecting with customers and prospects has evolved. Physical meetings may be a thing of the past, but as savvy marketers, we adapt and find new ways to keep promotions thriving....
In the fast-paced world of pharmaceutical marketing, success hinges on innovation, adaptability, and a keen understanding of market dynamics. Surprisingly, one of the most overlooked resources lies within the very product each company is...
Welcome to my blog post that delves into the critical role of a Pharma Manager in efficient pharmaceutical administration. In this era of advancing medical technologies and rapid scientific advancements, effective management and administration...
In the fast-paced and ever-evolving realm of pharmaceutical marketing, medical representatives play a pivotal role in connecting healthcare providers with pharmaceutical companies. Their efforts are instrumental in conveying crucial information about medications and treatments....
Consumer brand or a pharmaceutical brand, every year you need a marketing plan despite what industry you represent. However, here I am going to tell you how to prepare a pharmaceutical marketing plan for...
Here are the important questions for medical representative to ask daily from themselves to be successful medical sales personals. Medical Representatives can practice these questions with the help of their supervisors. Indeed, brand managers...
Creativity for pharma marketing is limited, that is the thinking most of our marketers have. But, if you try creativity has no limit. Perhaps you might think, “but I am not creative at all”....
Today your field sales force promotes a brand, after two weeks they again meet the customer and continue the same process. Let’s say the target customer has not convinced. So they may repeat the...
At the internal meetings, healthcare professionals should be referred to as “Customers” with the subordinates and other managers. True that is one of the most respectable professions in society. But, what you have forgotten...
